Test Drive: 5 Email Countdown Timer Tools

What is a countdown timer?

A countdown timer is a clock that shows the time left at the start and end of any event. It is a virtual clock that you can add either to your emails or your landing pages to show the exact time or date of any event happening that may be the start of some sale or end of the sale if you are selling something online. There are many email countdown timers that you can use in an email. The purpose of using a timer in any email can be

• To promote any sale that is limited for some particular period.

• To remind the subscribers that the offer is limited and about to expire, and if they didn't make the purchase, they would miss an important product or service.

• To make the audience realize that their trial offer will end soon, they need to switch to premium offers.

• To announce any giveaway offer or the date and time of any contest.

• To remind the subscriber aware of the time of webinar or the starting date of some online course.

What is the need foran email countdown timer?

The main aim of the countdown timer in marketing is to inform the audience about the offers. Rather it is to make the prospects act immediately if they are interested in the offer. Following are the reasons due to which the email countdown timer is considered to be effective.

Create urgency

The purpose of the email countdown timer is to create a sense of urgency because most people act on deadlines. Moreover, they also remind people of the exact time left on the offer.

Fear of missing out

Countdown timers made people realize that the offer is limited and hence make them take action instantly. Any product when becomes limited gain sudden importance, and serious prospect go for making a purchase.

Attract attention

Countdown timers also attract potential customers' attention by making them aware of the offer that it is limited to a specific time. Our brain gives more attention to alarming situations.

Create demand

Countdown timer psychologically affects the subscribers and convert them into prospects by suddenly converting them into the prospects.

Types of email countdown timers

There are two types of countdown timers that you can add to your emails. These are

• HTML countdown timer.

• Countdown GIF image.

Both ways are considered to be effective for creating urgency. However, an HTML timer is preferable over a GIF timer.

HTML countdown timer

An HTML countdown timer is an HTML link embedded in the form of a timer in the email. It counts the time, second by second, to a specific date and time in the future. The code appears as some image link and a display, but actually inside the link are the conditions that specify the countdown timer's date and time. This ensures the countdown timer won't be depicted as some malicious code.

To create a timer, you need to specify the end time and date. The number will start ticking from the moment a timer is created till the end time as soon as it reaches zero at the end time.

HTML timers can be created with many service providers' help, or you can also do it by yourself. However, made timers may cause some issues. Therefore, it is recommended to hire the services of some reputable company.

GIF countdown timer

Another way to add animation is to use GIF image-based countdown timers. What you need to do is to insert some GIF in the image block. GIF is not considered to be spam content, and hence clients don't cut it out. GIF timer is just an image and not a real countdown timer.

While using this, you may face difficulty in finding the perfect size of a GIF image. You need to have some GIF that fits into the time frame of a countdown. You also need to be very careful about the date as any mess can give an impression of spam content.

There are many countdown timer software that can help you design a countdown timer in your email. Below are some most reputable service providers.

• Sendtric

The Sendtric countdown timer's subscription is free of cost and does not require you to spend even a single penny to use its service. With the help of Sendtric, you can create basic countdown timing with settings that involve the following parameters.

• You can adjust the time zone according to the time zone of your prospects.

• You can choose the end date of the countdown timer and time also. The date should be within 30 days of setting the timer.

• Sendtric allows you to set up a countdown timer in 26 different languages.

• You can set the background color of your timer.

• You can set the font size, font style and font color of the numbers.

The countdown timers that you are going to create through sendtric don't have any watermark. They are free, which a universal design is having a rectangular shape display with large text over it that exhibits the countdown time. For animated timers, Sendtric is considered to be the best service with all the basic features at no cost.

• Motionmail

Motionmail offers almost similar features to the design countdown timer as Sendtric does.

However, it also allows design customization, i.e., two with rectangular display and two designs with a round display.

It allows you to set up the background transparency of the countdown timer. It will enablehaving different font sizes and font styles.

But, unlike Sendtric, it is a partially free service. Because its timer display comes with a watermark, which is removed after paying for it. The subscription fee of motionmailapp is 10$ per month.

• Promofeatures

Promofeaturesprovides a countdown timer creation service for not only emails but also for websites. It is free to use, to you need to register yourself before using its service. If you are in a hurry and cannot fill a long registration form, you can sign up using your Google or Facebook account. In addition to basic features, it provides a diverse range of other features like

• You can choose the style of timer

• You can express your creativity in the form of different colors.

• You can change font style and size.

Countdown mail

It is easy to use because you can choose different timer templates and copy the template you have selected in your email. When you use it without any cost, a watermark appears on display that disappears on upgrading the account. It allows you to observe the result in real-time.

Niftyimages

Niftyimagesprovides the services of email personalization. However, it also provides the service of creating a countdown timer. It offers a free trial, but later on,you need to register yourself at the rate of 20$ for a starter to keep using it.

It provides different features of a countdown timer, which include

• 6 different countdown timer designs.

• 3 templates with two premade timers.

• Allows you to create your customized timer.

• Different font size and style.

• It provides API access.

• It provides the service in more than 40 languages.

CBT

CBT is a platform for sending emails in bulk. However, along with its other amazing features, It also provides a countdown timer service with amazing features. Quote for detail.